A B2B software company runs every event end to end on one platform
A B2B software company runs 25+ events a year and ~40,000 attendees end to end on one platform — from a 50-person roundtable to a 5,000-person conference.
The challenge
Events were stitched together from ticketing tools, spreadsheets, badge vendors and email — with no single view of attendees or ROI.
Stitching events together from a ticketing tool, spreadsheets, a badge vendor and email means no single view of who attended, how engaged they were, or what the event returned — and a marketing team re-learning the same lessons every time.
What we deployed
NEXUS EventMan — invitations, ticketing, branded event micro-sites, on-site kiosk check-in and badge printing, networking and post-event analytics.
Key capabilities- Invitations & ticketingSend invites, sell or register tickets, and manage guest lists in one place.
- Branded event micro-sitesSpin up an on-brand site per event without a web team.
- On-site kiosk check-inFast QR check-in and on-demand badge printing at the door.
- AI-matched networkingAttendees are matched to relevant peers to make the event worth attending.
- Post-event analyticsAttendance, engagement and NPS in one dashboard.
- One events workspaceThe whole team plans, promotes and measures every event from one login.
How it works
One team plans, promotes, sells, checks in and measures every event from a single dashboard — from a 50-person roundtable to a 5,000-person conference.
Outcomes
- One login for the whole events team
- On-site QR check-in and badge printing
- AI-matched attendee networking
- Attendance, engagement and NPS in one place
The use case in depth
Events are one of the highest-cost, hardest-to-measure marketing channels. Running the full lifecycle — invite, promote, sell, check in, network, measure — on one platform means marketing can run more events with the same team, and finally attribute outcomes rather than guessing.
Because check-in, badging and networking share the same attendee record, the data captured on the day flows straight into post-event analytics — attendance, engagement and NPS — so each event improves the next instead of starting from scratch.
Explore UrSpayce EventMan
UrSpayce EventMan runs invitations, ticketing, micro-sites, kiosk check-in, badge printing, networking and analytics for every event on one platform.
See UrSpayce EventMan →Frequently asked questions
Can one platform run both small and large events?
Yes. UrSpayce EventMan handles everything from a 50-person roundtable to a 5,000-person conference on the same login, so the team uses one workflow regardless of event size.
How does event check-in and badging work on-site?
Attendees check in by QR at a kiosk and badges print on demand, clearing the entrance quickly while capturing accurate attendance against each registration.
Can you measure event ROI?
Yes. Attendance, engagement and NPS are captured in one dashboard, giving marketing a single view of what each event returned instead of stitching data from separate tools.